Public-private promotion program that supports the international positioning of Chilean exporting industries, through the creation, design and implementation of sector-specific brands through international marketing campaigns aimed at strengthening Chile’s country image abroad.
The Shoot in Chile brand is the result of the partnership between the Audiovisual Production Services Association (APSP), the Chilean Film Commission and ProChile. It seeks to position Chile in the international market as an audiovisual production services platform for advertising, film, TV, documentaries, and photography.
The brand is based on a sustained growth strategy aimed at increasing the demand for film and photography production in Chile.
Target markets: The United States and Europe (France and Germany).
Chile is a world-class production centre: strong, reliable, stable, and safe, with unique, easy-to-reach locations and the technical and human capital required for world-class productions.
